Brahmastra Box Office: Why there are different figures for the movie everywhere | Bollywood - Expert Advice for Study Abroad - vilayatimall.com
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Brahmastra Box Office: Why there are different figures for the movie everywhere | Bollywood


How much Brahmastra earned at the box office has no answer. The film reported a number of different figures from different sources. These different numbers can be confusing for many and obviously raise some doubts. Kangana Ranaut believes manufacturers are ‘falsifying’ the numbers. The real reason is less sinister. Across India and the West, film collections at the box office are calculated in many different ways, resulting in different earnings for the same film. Here is a rundown on why this is so and exactly how much Brahmastra has gained. (Read too: Kangana Ranaut Says Karan Johar Is Sharing Fake Brahmastra Box Office Numbers)

Brahmastra, directed by Ayan Mukerji, stars Ranbir Kapoor, Alia Bhatt and Mouni Roy, with cameos from Amitabh Bachchan, Nagarjuna and Shah Rukh Khan. The film was released in theaters on September 9 in Hindi, Tamil, Telugu, Kannad and Malayalam. He did well in the Hindi belt, Telugu centers, as well as in the US, Australia and New Zealand. This mix of languages ​​and countries is what made data collection for Brahmastra very challenging.

What is the difference between net and gross?

In his allegations against Brahmastra producer Karan Johar, Kangana Ranaut questioned why he was sharing the film’s raw collections instead of nett. What is the difference, one might ask. Quite simply, box office gross refers to the total amount obtained from the movie’s ticket sales. It is always a higher value. Net box office receipts are gross minus the amount cut by the government on various types of taxes, including service taxes and entertainment taxes. As these taxes differ from state to state, the net amount may differ from state to state even with the same gross amount. A third aspect of box office numbers is distributor share, which, as the name suggests, is the amount distributors receive. It is the net charge minus the rent charged by the theaters.

So how exactly does this fit into the Brahmastra saga? The movie so far won 225 crore in gross collections worldwide. This does not mean that producers or even distributors have earned so much. Their participation is much smaller. If any source gives a lower number for worldwide collection, it is not a discrepancy, but it is quite possible that the number is from net collections.

Collections are calculated differently in different places

The film industry is not a homogeneous and uniform body. Every region and country has a different way of doing things. So, for example, in the US, collections are reported in gross amounts, while in Bollywood, net amounts are usually reported. To make matters more complex, southern India often reports raw numbers. Fortunately, no one has resorted to reporting distributor actions yet or this will be an entirely new issue. These varied methodologies have resulted in the most confusion surrounding Brahmastra numbers.

On Monday, BoxOfficeIndia.com reported that Brahmastra had made 105 crore in its first weekend. Industry tracker Sacnilk reported that the film had made 146 crore in three days in India. The difference is that the first number is just the net collections of the Hindi version, while the second version is the raw collection of all language versions. There is no manipulation, just different industries following different patterns.

There are two different ways to calculate box office collections and both are used in India in different places.  (Anshuman Poyrekar/HT PHOTO)
There are two different ways to calculate box office collections and both are used in India in different places. (Anshuman Poyrekar/HT PHOTO)

Even advance booking is calculated in two ways

If it weren’t enough that box office charges were calculated in different ways, advance booking numbers wouldn’t be different. According to Sacnilk, Brahmastra’s advance sales for the opening day were 17.71 crore in all languages ​​and versions. However, some trade analysts reported a greater number of 22 million. Many alleged manipulation. But it turns out that both numbers are accurate. It’s just that sharing the second isn’t exactly ethical.

The highest value of 22.18 crore includes the collection of blocked seats. These seats refer to those that you cannot reserve online. Most theaters maintain a certain number of seats that can only be reserved at the physical counter. Some analysts include them in advance booking numbers as these seats are not available. However, doing so would be wrong as these seats were not sold. Tickets are there to be picked up at the counter.

One industry insider says that there is some counterfeiting as all producers try to show the highest possible value, but the total extent of this never exceeds 5-10%. “Also, you can’t give out false numbers because multiple people have access to them. Your lie will be exposed,” says one exhibitor. What manufacturers do to avoid embarrassment when the numbers are way below expectations is that they stop disclosing the numbers altogether. Radhe Shyam of Prabhas and Dhaakad of Kangana are two recent examples of this choice.

In the end, how much an Indian film earns at the box office is always a rough number, never an exact number. Due to the absence of a simplified tracking system and the presence of various formulas, Indian box offices cannot be compared to the West, where things are more streamlined. However, the royal figure eventually leaves and the same can be said for Brahmastra. So if multiple reliable sources report that he won something between 212 and 225 crore, it’s a safe bet that it’s an accurate range.




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